Email Insider
Retailers either send too much email, fail to personalize it or even use the wrong name in the message, according to Women's Retail Customer Experience Audit, a study by technology … Read the whole story
Email engagement is the top content marketing metric, the Content Marketing Institute and MarketingProfs report. Read the whole story
Drip's ecommerce CRM platform can help brands segment their emails and send personalized campaigns, the company says. Read the whole story
Internet service providers misrepresented the risks and benefits of domain name encryption to Congress, according to the Electronic Frontier Foundation and other watchdogs. Read the whole story
On Wednesday Microsoft Advertising unveiled a preview of the redesign. The new user experience should feel a lot like Google Ads for many advertisers. Read the whole story
