Email Insider
by Ray Schultz, Columnist
Campaigns are not following email best practices, and this is causing their messages to end up in spam folders and promotion tabs, Twilio reports. Read the whole story
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by Ray Schultz
Only 10% of customers strongly agree that brands are giving them a good experience, Acquia reports. Read the whole story
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by Ray Schultz
Clients can capture contact and activity data buried in the salesperson's email inbox and calendar, the company says. Read the whole story
by Joe Mandese
Three-quarters of consumers say they like to receive rewards such as free products, services or samples to participate in loyalty programs with brand marketers, … Read the whole story
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by Ray Schultz
The Ewards honor the creators and facilitators of digital campaigns and are presented by DashThis. Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
DMA figures suggest GDPR was a win-win -- but now marketers are concerned over Brexit and data flows. Read the whole story