Email is rated as effective by less than half of marketers surveyed, but digital strategies work well overall, Ascend2 reports. Read the whole story
Cyber Monday pulled fewer opens than it did in 2018, Constant Contact reports. Read the whole story
Email address, gender and date of birth were also exposed, according to vpnMentor. Read the whole story
The purchase will provide Toronto-based Uberflip with a Boston presence and enhance its content experience capabilities. Read the whole story
The new services provide IT with more control over apps being used by employees, the company says. Read the whole story
Consumer loyalty programs are popular with retailers and brand marketers but are becoming less so with consumers, according to this year's findings in an … Read the whole story
That's according to Wunderman Thompson Commerce, with findings based on a survey of over 500 digital commerce leaders in the US and UK. Read the whole story