Email Insider
by Ray Schultz, Columnist
Only 15% of email marketers saw a significant revenue increase in 2019, Demand Metric reports. Read the whole story
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by Ray Schultz
OneTrust's ID service helps brands fulfill consumer rights requests under the CCPA, the firm says. Read the whole story
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by Ray Schultz
Edison Mail's app allows consumers to block unwanted emails from advertisers. It had been available for iOS and Android. Read the whole story
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by Ray Schultz
Yahoo Mail users are now receiving cash-back promotions, and a new Yahoo Mail app shows users their balance. Read the whole story
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by Ray Schultz
Iterable, which supports email, push and other channels, has raised $140 million in financing to date and opened new offices in London and Denver … Read the whole story

COMMENTARY
by Nina Lentini, Staff Writer
With CCPA looming largely, Mattel's Neil Gogate has a hate/love relationship with his legal team. "I hate that 95% of the time they're right. … Read the whole story

COMMENTARY
by Nina Lentini, Staff Writer
When your business is selling subscription contacts, you face a set of unique challenges, one of which is called a "stretcher." That's someone who … Read the whole story

COMMENTARY
by Nina Lentini, Staff Writer
Lexi Sigesmund, Senior Manager, Digital and Content Strategy, Chobani, blew 'em away on Tuesday at our Email Insider Summit. But, hey, with results that … Read the whole story