Firms are largely failing to conduct A/B testing, and the complaint rate has gone up, SparkPost reports. Read the whole story
Engage allows data use without IT involvement. It is being co-promoted by Movable Ink. Read the whole story
LISTSERV Maestro 9.0 features a new user interface and list creation capabilities, L-Soft says. Read the whole story
Ruffalo Noel Levitz has launched a platform to help campuses drive donor engagement through omnichannel outreach designed for smartphones. Read the whole story
The ad industry now says businesses need additional time to comply with the rules. A set of draft regulations was issued by Attorney General … Read the whole story
Android users want a federal appeals court to decide whether they can proceed with claims that Google violated California residents' privacy rights by allegedly … Read the whole story