Email Insider
by Ray Schultz, Columnist
But everyone wants personalized content, and younger people demand it, Adlucent reports. Read the whole story
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by Ray Schultz
Clients of both companies can drive a more personalized customer journey across channels, the companies say. Read the whole story
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by Ray Schultz
The platform delivers a tailored experience across email, the web and other channels, the company says. Read the whole story
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by Ray Schultz
An AI-powered feature scans and encrypts sensitive images and PDF files, the company says. Read the whole story
COMMENTARY
by Staff Writers
Yum Brands' Ashley Travis asks this about loyalty programs: "Why do we do it?" Removing friction for consumers is at the top of her … Read the whole story
COMMENTARY
by Joe Mandese
What if you could target businesses based on their intent signals using an identity marker as indelible as a consumer's social security number? Well, … Read the whole story