Email Insider
by Ray Schultz, Columnist
All retailers changed their messaging based on customer behaviors during the COVID-19 pandemic, SmarterHQ finds in a snapshot poll. Read the whole story
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by Ray Schultz
The alleged false reports include an "excellent summary." The university says it has no connection to it, according to school news service the "Hub." Read the whole story
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by Ray Schultz
News-oriented email newsletters have also seen an increase in engagement during the crisis, LiveIntent reports. Read the whole story
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by Ray Schultz
The changes have been substantial for many marketers, as they face challenges in adjusting creative messaging, the ANA reports. Read the whole story
by Sara Guaglione
Amid the economic effects of the COVID-19 pandemic, publishers are letting go of staffers as they try to stymie ad losses in an uncertain … Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
New research from Rakuten Advertising on D2C shoppers finds some surprising category and demographic shifts. Read the whole story