Email Insider
by Ray Schultz, Columnist
Many shoppers say ads are relevant. Among channels, email ranks fifth in effectiveness, RevJet reports. Read the whole story
-
by Ray Schultz
Braze has also expanded its partnership with Snowflake to provide a unified view of the customer, the company says. Read the whole story
-
by Ray Schultz
Firms use email signatures for branding, promotion, lead generation and traffic building, Newoldstamp reports. Read the whole story
-
by Ray Schultz
Total Mobile Ad ID links hashed email identities with digital drives, the company says. Read the whole story
by Wendy Davis
"Even if not traditionally thought of as a matter of public safety, one of the best things the FCC can do in regard to … Read the whole story
by
As younger, more multiethnic demographic groups expand their spending power, brand messaging needs to be more inclusive. Read the whole story