MediaPost Publications - Email Marketing Daily 08/04/2020

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Email Insider

Email Superstar: Channel Seen As A Top Engagement Tool, Post COVID-19

by Ray Schultz, Columnist

Email ranks only behind social in producing conversions and engagement, Chief Marketer reports. Read the whole story

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Mailchimp Allocates $1M For Developer Integration Fund
by Ray Schultz
Developers affected by COVID-19 will be paid to build new integrations for the Mailchimp platform. Read the whole story
Pol Accused Of Misusing Catholic Email List
by Ray Schultz
Christopher Hale, running into today's primary, utilized the Catholics United Education list without permission, attorneys charge. Read the whole story

Ecommerce Platform Yotpo Raises $75 Million
by Ray Schultz
The company will use the money to further develop its SaaS-based product, it says. Read the whole story
Button, Rakuten Partner To Support Mutual Customers Like Sam's Club
by Laurie Sullivan
Mobile tech company Button enables marketers to target specific audiences and determine the optimal rate of media spend through mobile. Read the whole story