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But most consumers will share data for greater personalization, and half will pay for it, Formation reports. Read the whole story
The capabilities can help users determine what data is needed for email marketing and social campaigns, the company says. Read the whole story
LiveIntent and FullContact are providing a persistent portable identifier that will help them in a cookie-less world, the firms say. Read the whole story
The company is projecting $175 million in revenue for this fiscal year. Bordoli replaces Toby Gabriner. Read the whole story
The FTC's proposed changes could affect a broad swath of non-financial companies including ad agencies, social networks, lead generators and ad-tech companies, the Association … Read the whole story
Domo on Wednesday released its annual "Data Never Sleeps" report that analyzes online user behavior through the data generated by devices and the people … Read the whole story
