Email Insider
by Ray Schultz, Columnist
A majority of brands are using defined journey maps or building them. And email is the most effective touchpoint, Ascend2 reports. Read the whole story
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by Ray Schultz
Email was among many services affected by a massive internet outage Sunday morning. The problem originated with CenturyLink, which says service was restored on … Read the whole story
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by Ray Schultz
The solution drives delivery of personalized content and helps moves buyers through the customer journey, the company says. Read the whole story
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by Ray Schultz
Big businesses are also more likely to send non-personalized emails, Prospex.ai reports. Read the whole story
by Wendy Davis
Former Democratic presidential candidate Andrew Yang is supporting a controversial ballot initiative that would revise the state's already broad privacy law. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
COVID-19 has impacted the short- to mid-term marketing spend for marketers, but the long-term impact is much less certain, according to The State of … Read the whole story