A majority of brands are using defined journey maps or building them. And email is the most effective touchpoint, Ascend2 reports. Read the whole story
Email was among many services affected by a massive internet outage Sunday morning. The problem originated with CenturyLink, which says service was restored on … Read the whole story
The solution drives delivery of personalized content and helps moves buyers through the customer journey, the company says. Read the whole story
Big businesses are also more likely to send non-personalized emails, Prospex.ai reports. Read the whole story
Former Democratic presidential candidate Andrew Yang is supporting a controversial ballot initiative that would revise the state's already broad privacy law. Read the whole story
COVID-19 has impacted the short- to mid-term marketing spend for marketers, but the long-term impact is much less certain, according to The State of … Read the whole story