Email Insider
Promotional email response rose by 29.37% YoY, but transactional opens and conversions jumped even more, Omnisend reports. Read the whole story
Biden's email campaigns have a 40% higher read rate than Trump's, but both candidates are routinely landing in the spam folder, SparkPost's John Landsman … Read the whole story
Real Time Inbox delivers personalized images on demand when the email is opened, LiquidPixels says. Read the whole story
Jewelry retailer Brilliant Earth says its email performance has improved since choosing Sailthru as its marketing automation provider in March. Read the whole story
Nielsen says the Compass database "democratizes" outcome measurement and ROI metrics on a global basis, to enable rapid optimization of campaign media spend by … Read the whole story
