Email Insider
by Ray Schultz, Columnist
Personalized emails produce a lower data acceptance lift on mobile than mood and life events, but still rank highly, per a study. Read the whole story
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by Ray Schultz
But more shoppers are planning to buy online than in brick-and-mortar locations, InMoment reports. Read the whole story
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by Ray Schultz
Many businesses don't know where to begin in improving the digital experience, Amplitude finds. Read the whole story
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by Ray Schultz
Current president of ResourceOne Fundraising Group Bryan Lank is moving on to a new title in parent company Moore. Read the whole story
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by Wendy Davis
"A business's methods for submitting requests to opt-out shall be easy for consumers to execute and shall require minimal steps," the newest CCPA proposed … Read the whole story
by The Editor
MediaPost is seeking nominations for its annual Agency of the Year awards. If you'd like to nominate an agency and/or individual in the following … Read the whole story
by Wendy Davis
In a defeat for cybersecurity company Malwarebytes, the Supreme Court left in place a decision allowing rival security company Enigma Software to proceed with … Read the whole story
by Laurie Sullivan
The move, prompted by shifts in consumer behavior and privacy-driven changes, will help advertisers achieve better return on investments from marketing and understand the … Read the whole story