B2B decision makers prefer the new digital sales model: they like self-serve and remote purchases, McKinsey reports. Read the whole story
The incident closely followed the Barnes & Noble Nook library outage. Financial data was not affected, the company says. Read the whole story
The integration allows users to send personalized emails and avoid batch-and-blast, Levitate says. Read the whole story
Consumers are willing to pay extra for one-to-two day shipping, Ware2Go reports. Read the whole story
Some companies expect the budget allocations to run heavier earlier in the season and less as the holiday season approaches. Read the whole story
The IAB Europe's transparency and consent framework, rolled out in 2018, allows companies to disclose sensitive data about consumers without their permission, according to … Read the whole story