Email Insider
by Ray Schultz, Columnist
A poll of journalists and PR experts found that AI-written subject lines were well done. But would people who found them in their inbox respond? Read the whole story
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by Ray Schultz
Discounts reign as consumers' online spending sees double-digit growth, Adobe Analytics data shows. Read the whole story
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by Ray Schultz
Clean Your List is a solution that identifies valid, invalid, and unknown email addresses, the company says. Read the whole story
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by Ray Schultz
Daimler is the co-founder of Bayfolio and SeatGuru, and now serves as a senior vice president at Zillow. Read the whole story
COMMENTARY
by Larissa Faw, Staff Writer
Globally, a third of FMCG businesses say their most successful influencer campaign increased sales by $250,000 - $500,000. Read the whole story