A poll of journalists and PR experts found that AI-written subject lines were well done. But would people who found them in their inbox respond? Read the whole story
Discounts reign as consumers' online spending sees double-digit growth, Adobe Analytics data shows. Read the whole story
Clean Your List is a solution that identifies valid, invalid, and unknown email addresses, the company says. Read the whole story
Daimler is the co-founder of Bayfolio and SeatGuru, and now serves as a senior vice president at Zillow. Read the whole story
Globally, a third of FMCG businesses say their most successful influencer campaign increased sales by $250,000 - $500,000. Read the whole story