The biggest obstacle when implementing marketing technology is budget. But most firms are succeeding, Ascend2 reports. Read the whole story
The healthcare field has a high protection rate, and food and beverage retailers have the lowest, Valimail reports. Read the whole story
While 21% of B2B firms worldwide increased revenue by 25% or more, 11% saw decreases of up to 25% and 9% had cutbacks of … Read the whole story
U.S. sales hit $39 billion, but YoY growth was slower than the global average. Read the whole story
The FTC is moving "deeper into the consumer review ecosystem," advertising lawyer Jeff Greenbaum says. Read the whole story