MediaPost Publications - Email Marketing Daily 01/15/2021

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ABM Sick Days: B2B Brands Change Their Budgets, Strategies Due To COVID-19

by Ray Schultz, Columnist

But ABM now gets 27% of the average B2B marketing budget, the ABM Leadership Alliance reports. Read the whole story

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Mailchimp Blocks Pro-Gun Lobby Group's Email: Report
by Ray Schultz
The Virginia Citizens Defense League chief claims the group had not violated Mailchimp's policy with emails. Read the whole story
Asian Firm Offers Email Phishing Detection Tool
by Ray Schultz
Even people without specialized IT training can use the AI-driven service, the company claims. Read the whole story
Canvas' Woolmington Reflects On Lessons Learned During COVID Era
by Larissa Faw
The Canvas CEO does so organizing those lessons within what he terms "P" buckets-Purpose, People, Product and Profound Gratitude. Read the whole story