Almost two-thirds of small businesses fail to employ a CRM or other automated system, Visual Objects reports. Read the whole story
Brands can use the new service to target individual promotions for every site visit, the company says. Read the whole story
Ecommerce firm Bold Commerce looks to expand its ability to reach shoppers in the customer journey across channels and create shoppable moments. Read the whole story
First-party data has become more valuable for publishers and advertisers as consumers grow more wary about privacy. Read the whole story
Orgain, which markets plant-based protein powder, is providing 30 days of free, customized wellness content via influencers. Read the whole story
The publisher plans to split subscription revenue 50/50 with its newsletter writers, giving them a cut of advertising revenue without any cap on potential … Read the whole story