MediaPost Publications - Email Marketing Daily 01/20/2021

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Email Insider

The 2021 Email Blast: Channel Is Even More Important Than It Was Last Year

by Ray Schultz, Columnist

Brands hope for drop-and-drag editors and strong personalization and segmentation capabilities, Campaign Monitor reports. Read the whole story

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The Most-Clicked Phishing Subject Lines: Analysis
by Ray Schultz
Emails that focus on people working at home grew in Q4 2020, KnowBe4 reports. Read the whole story
Most SMBs Either Have A Mobile App Or Are Building One: Study
by Ray Schultz
The primary goals are to improve customer service or improve branding, Top Design Firms reports. Read the whole story
FTC Chairman Simons To Step Down
by Wendy Davis
FTC Chairman Joe Simons, who has led the agency since May 2018, will exit at the end of the month. Read the whole story