First-party data has many benefits, one of which is that it is privacy compliant. But you need the right tech stack, Braze and Segment report. Read the whole story
Prior to this, Solomon was a VP at NBCUniversal Media, and has also worked at Dailymotion and The Trade Desk. Read the whole story
The consent management firm is hoping to expand to the U.S. while building its technology platform. Read the whole story
President Joe Biden on Friday signed a broad executive order that includes provisions encouraging the FCC to restore the former net neutrality rules, and … Read the whole story
Colorado is joining California, Virginia and Maine in requiring companies to allow state residents to wield more control over ad personalization. Read the whole story