Email Insider
Privacy concerns are driving 86% of marketers to invest more in first-party data and 77% in zero-party data, the CMO Club and SheerID report. Read the whole story
Laura Goldberg will serve as chief marketing officer and Kabir Choudry as chief customer officer. Read the whole story
The growth of customer data platforms was especially strong in the Asia-Pacific region, the CDP Institute reports. Read the whole story
The company is also offering a new website forms capability and a training library. Read the whole story
In a move that seems counterintuitive to its free culture, Google will require all its on-campus workers to be vaccinated against COVID-19. The company … Read the whole story
The company analyzes millions of social-media interactions and uses AI to calculate consumer interests and affinities. The Gen Z report is based Q2 data. Read the whole story
