Email Insider
by Ray Schultz, Columnist
Email also comes in first in boosting immediate revenue. But it's not as easy to measure as SBM, Spot Trender reports. Read the whole story
by Ray Schultz
Intuit is in talks to buy Mailchimp, but no final decision has been made. Read the whole story
by Ray Schultz
Analytics firm Contentsquare hopes to push new AI boundaries, CEO Jonathan Cherki says. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Responsive search ads will become the only search ad type that marketers can create or edit in standard search campaigns. Read the whole story
COMMENTARY
by Kathy Sheehan, Op-Ed Contributor
Brands that champion environmental sustainability and support marginalized groups, like LGBTQ+, sometimes experience the halo effect. Read the whole story