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But many small businesses have cultural objections to automation, believing that some functions should be handled by humans, Skynova reports. Read the whole story
Birthday messages deliver greater conversions and revenue, thanks to interactive feature from Sailthru and Liveclicker. Read the whole story
Company helps brands using Salesforce integrate their CRM systems, leading to greater adoption, it claims. Read the whole story
Today's consumers are "fleeing bad ad-supported media experiences" and migrating to to ad-light and ad-free content offerings that deliver relevant ads that allow for … Read the whole story
Prominent security experts issue a new warning against any attempt to combat crime by engaging in "bulk surveillance" of iPhones and other devices. Read the whole story
Michael Komasinski's recent appointment to global CEO of Merkle comes at a pivotal time for dentsu as the business moves closer to its ambition … Read the whole story
Google and Facebook will continue to dominate the global stage for digital advertising, though retailers are becoming a bigger threat. Read the whole story
Centro rebranded to Basis Technologies on Friday, and next week will add research and benchmarking tools to its automated software offering for enterprise marketers. Read the whole story
COMMENTARYHershel was a Harvard-educated lawyer and veteran, but he might be best known as the former president-COO of Ziff-Davis Publishing Company. Read the whole story
