Email Insider
Retailers err by basing emails on spending patterns, two professors write in "Harvard Business Review." Read the whole story
App sellers can ask for email addresses as long as the request is optional, the new contract says. Read the whole story
COMMENTARYPerformance marketers will want to keep an eye on how Apple promotes the new feature, dubbed private relay, because it could leave them in … Read the whole story
Terminus says B2B data is often painfully inaccurate, and claims its CDP can help. Read the whole story
Kate Kestnbaum and her late husband Bob ran the consulting firm Kestnbaum & Co. It was founded in 1967, the same year Lester Wunderman … Read the whole story
COMMENTARYAnyone who lived through the1960s and early 70s might have found Mark Zuckerberg's presentation on the company's new direction a little trippy. On Thursday, … Read the whole story
