The email complaint rate has risen even as unsubscribes have gone down, Validity reports. Read the whole story
ListFit allows brands to see subscriber patterns across hundreds of email senders, the company says. Read the whole story
Most beauty product shoppers welcome virtual assistance, but do not want emails or texts from sales associates, Salesfloor reports. Read the whole story
Eighty-two percent of U.S. consumers said the brands they buy stand for a greater mission or purpose. Read the whole story
There is "absolutely nothing in the record suggesting that Facebook charged plaintiff for a click by a fake account," a federal judge said in … Read the whole story