Email Insider
by Ray Schultz, Columnist
Consumers are mostly satisfied with product information they get through various channels, but two-thirds will quit a brand following a bad product information experience, Akeneo reports. Read the whole story
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by Ray Schultz
Lynch previously served as senior vice president, executive creative director at R/GA. Read the whole story
by Ray Schultz
3radical CEO Michael D. Fisher says personalization needs to reflect motivation and intent. Read the whole story
by Fern Siegel
The integrated campaign, titled "Procell Battery Changer," uses deadpan ad humor to highlight the batteries' real cost. Read the whole story
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by Laurie Sullivan
Microsoft confirmed it has been breached by hacker group Lapsus$, adding to the cyber gang's growing list of victims. But this hacker group works … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
"Clear standardized information about privacy practices in labels allows consumers to quickly digest key information without having to navigate through densely-worded, lengthy external privacy … Read the whole story