Email Insider
by Ray Schultz, Columnist
Most say their consumer experience is more important than a brand's products and services. B2C and B2B customers now expect brands to earn their loyalty by treating them well and … Read the whole story
by Ray Schultz
The study from the National Bureau of Economic Research argues that GDPR has reduced consumer app usage by a third. Read the whole story
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by Ray Schultz
Sendlane offers a hub for data across commerce sites. It will now be available to 60,000 BigCommerce merchants. Read the whole story
by Ray Schultz
Consumers have sympathy for SMBs and the struggles they face, ActiveCampaign reports. Read the whole story
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by Ray Schultz
Brand performance agency Media Culture says the new tool can measure online and offline channels, along with the 'halo' effect. Read the whole story
by Karlene Lukovitz
One senior exec will now focus exclusively on services, and another on advertising, per a new report. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Smarter search optimization and tactics can sell items in stock, according to Lucidworks' data. Mismatched recommendations aren't the only reason shoppers leave the site … Read the whole story
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by Wendy Davis
Dark patterns "involve obfuscation and a lack of clarity, with the likelihood or outcome of tricking consumers into making choices they don't necessarily intend," … Read the whole story