Email Insider
by Ray Schultz, Columnist
Although email marketers lack confidence, they have ambitious plans, including mobile-friendly design and personalization, Ascend2 reports. Read the whole story
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by Ray Schultz
The arrangement combines AtData's data tools and Inbox Monster's email deliverability monitoring platform. Read the whole story
by Ray Schultz
Families expect to spend an average of $911 this year and 81% will spend more vs. last year. Increases are mostly due to inflation, … Read the whole story
by Ray Schultz
As in the U.S., clicks may not be supplanting opens as a key metric. Read the whole story
by Karlene Lukovitz
Revenue declined 1% versus Q2 2021, as economy-driven ad spending cutbacks added to Meta's existing challenges. Meta also missed earnings expectations. Read the whole story
COMMENTARY
by Ben Kuenzle
For one example: Develop a marketing toolkit. Read the whole story
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by Richard Whitman, Columnist
For the first half Havas Group net revenue totaled EUR1.206 billion, up nearly 20% versus the first half of 2021. Organic growth for the … Read the whole story