Brands should start "priming" consumers before asking to collect any data, Braze states in study. Read the whole story
Only a fourth are offering discounts or other incentives, while almost half of all food & drink brands are doing so, Mailcharts reports. Read the whole story
Crossware is based in New Zealand, Gangi.de in Germany. Crossware hopes to expand its European Union footprint. Read the whole story
The new product handles contacts aacross email, SMS and several other channels. Read the whole story
Meta has agreed to delay acquiring Within Unlimited, developer of the virtual reality fitness app Supernatural, until at least August 6. Read the whole story
ID5's Mathieu Roche says Google's "kind of damned if you do, damned if you don't" in making hard decision to help end cookies. Read the whole story
Online video service Rumble can proceed with a claim that Google violates antitrust laws by promoting YouTube in the search results, and by installing … Read the whole story
Over two-thirds prefer an ad-supported content model to ad-free ones, Infillion reports. Read the whole story