Consumers rank the brands they trust when trading information for more relevant offers. Read the whole story
The merger brings together Signal AI's AI technology and KELP's data analytics platform. Read the whole story
Iterable is offering a new AI product designed to make it easier for brands to find likely buyers. Read the whole story
The FEC has approved a Google plan that purportedly would help Gmail counter the furor over alleged blocking of GOP emails as spam. Under … Read the whole story
Google has detailed the media-buying and messaging details of its Get The Message campaign, which addresses the bubbles problem in texts, low-quality photos and … Read the whole story
The FTC on Thursday officially began the lengthy process of crafting privacy rules that could restrict online data collection. Read the whole story
Jeeng says its new Jeeng Renderer lets teams run native email campaigns in the style of the newsletter. Read the whole story