Consumers are more open to tailored product offers when they are on their smartphones, a new study suggests. Read the whole story
The form has added six data sources to its Account List Builder, including email activity from Salesforce, HubSpot and Marketo. Read the whole story
Constellation HomeBuilder Systems will debut BuildTopia Marketing, an email platform with drag-and-drop design. Read the whole story
The arrangement will allow clients to connect offline and online data in a secure clean room, the firm says. Read the whole story
The FCC will launch an investigation into whether mobile broadband providers adequately inform consumers about how their location data is shared, Chair Jessica Rosenworcel … Read the whole story
Community has become such a throwaway phrase, and just another check box for marketers. It is well to remember that the real roots of … Read the whole story