Email Insider
by Ray Schultz, Columnist
Of all B2B marketers, 53% of users say ABM generates more revenue than other marketing efforts. And it produces decent return on investment - for some. Read the whole story
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by Ray Schultz
Consumers are wary, and almost half distrust online retailers with their personal information, Optimove reports. Read the whole story
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by Ray Schultz
Email on Acid parent Sinch will deliver a range of messaging channels through its Conversation tool. Read the whole story
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by Colin Kirkland
Adtaxi's 2022 Economy Concerns Survey finds that 9 out of 10 Americans shop online at least once a month vs. 71% in 2017, and … Read the whole story
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by Wendy Davis
LinkedIn says it "immediately took steps to correct the errors, notify advertisers, and issue makegoods to all potentially affected advertisers that in most instances … Read the whole story
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by Colin Kirkland
To demystify web3 and learn what makes NFT rewards programs appealing, MediaPost spoke with Greg Consiglio, co-founder of Moonwalk, an NFT rewards platform. Read the whole story