Email Insider
by Ray Schultz, Columnist
Loyalty members with an emotional bond with a brand are much more likely to become frustrated when there are problems, Kobie Marketing reports. Read the whole story
by Ray Schultz
TikTok was third in total ad spend -- but it slowed in November, while Facebook rebounded. Shopify revenue declined during the holidays in the … Read the whole story
by Wendy Davis
A federal appellate panel has revived a class-action complaint by parents of young YouTube users who alleged that the company and various channel operators … Read the whole story
by Ray Schultz
Some of the platforms were not really designed to knock over Twitter. Read the whole story
COMMENTARY
by Jordan Buning
For one: Embrace austerity. Take stock of the last few years. Which marketing tools have worked? Which might be underutilized? Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
Reports show that while inflation concerns have pushed many stoppers back to stores, digital grocery shopping is still in growth mode. Read the whole story