Email Insider
by Ray Schultz, Columnist
Email marketers can win customers with words like "announcement" and "arrived" -- or lose them by using "chance" or "save," Persado reports. Read the whole story
by Ray Schultz
Team leaders and marketers do not achieve the same strong results when offering content to salespeople, Allego and B2B DecisionLabs report. Read the whole story
by Ray Schultz
Ansa is an IRI-powered SaaS platform that helps retailers measure the impact of shopper marketing. Read the whole story
by Wendy Davis
Google has agreed to pay $23 million to settle a 13-year-old lawsuit alleging that the company's search engine leaked consumers' personal information by transmitting … Read the whole story
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by Richard Whitman, Columnist
Publicis indicated that Yieldify will become part of Epsilon, and that its offerings will complement the Epsilon PeopleCloud to expand Epsilon's presence in the … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
For the third time in his presidency, Joe Biden has nominated longtime consumer advocate and net neutrality champion Gigi Sohn to the FCC. Read the whole story