Transactional messages pull high revenue-per-send rates, Listrak reports. Read the whole story
Over one third of firms have dropped an agency or channel partner due to trust or privacy issues, Gartner finds. Read the whole story
Founded in 2003, BMG360 offers online and offline marketing services. Read the whole story
Effective search technology is necessary for brands to get the most out of the data they collect. Read the whole story
Connatix says the problem of unsold iOS can be turned around with contextual targeting. Read the whole story
Home furnishings grew 12.9% to $9.4 billion YOY in February, while groceries grew 26.7% to $8.4 billion, Adobe Analytics data shows. More consumers are … Read the whole story