Email Insider
Using Sensei GenAI, Adobe says, marketers can select tone of voice, identify key words for creating emails and modify copy on their websites via AEM Sites. Read the whole story
The plug-ins will provide access to the internet and outside data sources. Initial plug-ins were created by Expedia, Instacart, Shopify, Slack, and several other … Read the whole story
Teachers, those in the military and other community members are motivated by exclusive offers, SheerID reports. Read the whole story
Insights gained by use of the new tool can be used to prompt follow-up workflows, CallTrackingMetrics says. Read the whole story
The FTC's proposed "click to cancel" rule would force companies to allow consumers to cancel an subscription via an online mechanism, assuming they also … Read the whole story
Top-line results are considered more significant than other metrics such as return on ad spend and audience reach. Read the whole story
- COMMENTARY
"Americans' data is not safe, and Big Tech is doing nothing to protect it," Rep. Greg Pence (R-Indiana) told TikTok CEO Shou Chew. Read the whole story
