Email Insider
Consumers are more focused on quality than price, although that is in second place, the CMO Survey shows. Read the whole story
The Italian Data Protection Authority is demanding a plan for protecting data, and says it will block ChatGPT "until ChatGPT respects privacy." The temporary … Read the whole story
The identity matching tool combines identity matching and behavioral data, the company says. Read the whole story
Meta is rolling out the safety controls in English- and Spanish-speaking markets, in addition to AI-powered third-party verification through brand-suitability marketing firm Zefr, which … Read the whole story
They prefer contextual targeting over behavioral because it does not need an identifier. Read the whole story
The Acxiom CEO sees generative AI tech as transformative for advertising, and says the underlying technology must be understood to create benefits for marketers … Read the whole story
