Almost all buyers say positive interactions will persuade them to return, Oracle Service and Ascend2 report. Read the whole story
The change, while it might be a test, is not sitting well with some consumers. Read the whole story
Marketers can conduct personalized campaigns from Marigold's Emma platform. Read the whole story
Florida lawmakers late last week passed a privacy bill that could give state residents a limited ability to wield some control over their data. Read the whole story
Many middle-income consumers have a savings buffer to help withstand a possible recession. Read the whole story
Google is urging a federal appellate court to reject Android users' attempt to revive a lawsuit claiming the company misappropriated bandwidth by collecting app-related … Read the whole story
New nightmares include budget cuts, and managing consumer loyalty, attention and expectations. Read the whole story