A study from Incogni argues that 'data brokers' want to block the right of people to be forgotten. But that is unfair. Read the whole story
Brands can use Braze Audience Sync to include or exclude audiences from paid ad campaigns, the firm says. Read the whole story
The new offering also provides analytic and tracking capabilities, the company says. Read the whole story
Google has defeated a privacy lawsuit brought by Chrome users who alleged the company wrongly harvested a trove of data about them -- including … Read the whole story
Norman de Greve says the retailer's AI-generated marketing writing is already better than some by its humans. Read the whole story
The short answer is no. Sellers want higher reported ratings, while buyers want stability. Neither is conducive to better, more accurate audience measurement. I … Read the whole story
New findings from Pew Research Center reveal how adult Twitter users in the U.S. are using the platform since Musk took control in terms … Read the whole story