Marketing Automotive Weekly
Monday, March 19, 2018
  • Honda Enlists IndyCar's James Hinchcliffe For Sales Campaign

    "No one else in the auto industry can speak to such a diverse offering of products,' Honda's David Yick tells "Marketing Daily." Read the whole story

  • State Farm Emphasizes Its Agents 'Get You'

    The narrative of the campaign continues to dovetail with storylines of the NBA season, as the league-leading Houston Rockets hit their stride. Read the whole story

  • Larry Page's Flying Taxis To Launch In New Zealand

    California-based Kitty Hawk is launching Cora, an electric-powered flying vehicle with 12 independent lift fans. The vehicle takes off and lands like a helicopter, … Read the whole story

  • 12 Million VR, AR Headsets Projected This Year, 69 Million In 2022

    Total volumes this year of virtual and augmented reality headsets are projected to reach 12 million after worldwide shipments declined last year due to … Read the whole story

  • The New Role Of Marketing

    Advertising is always changing. Remember when UX was all the rage, along with its little brother, UI? Then they kind of merged and created … Read the whole story

  • Spotlight On CSR: Millennials More Prone To Punish Brands For Scandals

    The brands that suffered the most were: Wells Fargo, Target, Papa John's, Uber, FedEx, Nike, Walmart, the NFL and Chick-Fil-A. Read the whole story