Drive Time
"Programmatic is fantastic but programmatic will never be standing in front of you kind of choked up," Mini USA's Patrick McKenna tells the audience. Read the whole story
The automaker is creating a 60-second spot to run in the Super Bowl's first quarter. Read the whole story
"We had to think about what do we do to reimagine the future of the sedan for our fans," Nissan's Jeremy Tucker says. Read the whole story
"I'm sure we will impress people, and intrigue people, with what we do this year [in the Super Bowl]," says Kia's Michael Cole. Read the whole story
Saatchi & Saatchi West president Chuck Maguy is promoted to CEO and Julie Michael has been elevated to CEO at Team One. Read the whole story
The Volvo Car Group has selected Ericsson to provide connected vehicle services including infotainment, navigation, telematics and automation. The five-year connected car deal includes … Read the whole story
Unlike General Motors, Ford and Fiat Chrysler--which have been killing off car models left and right--the Civic isn't going anywhere, according to Honda. Read the whole story
The U.S. agreed to postpone raising the tariff on $200 billion of Chinese imports from 10% to 25% while negotiations continue. Read the whole story
The automaker will undertake a 15% reduction in salaried and contract salaried workforce, which includes a 25% reduction in global executives. Read the whole story
"General Motors has again exposed the inability of any politician to arrest the changes in technology and consumer tastes roiling the auto industry," according … Read the whole story
