"Social media engagement is all about quality over quantity," Crisp's Emma Monks tells "DriveTime." Read the whole story
The luxury automaker plays up performance attributes of the Lexus 2020 RC F Track Edition in campaign aiming to sell regular edition RC coupes. Read the whole story
"This video is the only thing that should scare you about autonomous driving," states BMW. Read the whole story
Audi has had a pretty rocky history in the U.S., admitted Loren Angelo, vice president, marketing, during a 4As Decisions 20/20 Forum. Read the whole story
The latest AnyWare pizza ordering platform will come preloaded in Chevrolet, Buick, GMC, Toyota and Cadillac cars starting later this year. Read the whole story
The MDC Partners-owned agency will oversee strategy and creative across traditional, social and digital channels, working in partnership with sister agency Assembly to lead … Read the whole story
Firing the celebrity endorser isn't the only corrective action available to brands, according to a study. Read the whole story