Cadillac will run digital advertising from Publicis in five U.S. markets to promote the program, Cadillac's Melissa Grady tells "Marketing Daily." Read the whole story

The campaign, themed "Play Harder This Winter," is led by a 30-second spot featuring Olympic gold medalist Mikaela Shiffrin. Read the whole story

McDonald's expects to divert a significant portion of its coffee chaff in North America to Ford to be incorporated into vehicle parts. Read the whole story

The installment, conceptualized by Lincoln AOR Hudson Rouge, was timed to coincide with Art Basel, a large international art fair. Read the whole story

The ad aims to share a message "that brings people together and speaks to the joy and spirit of the season," says Toyota's Laukes. Read the whole story

The automaker created a short film showing tiny car's journey. The creative reveal was teased by Jaguar UK via a tweet on Nov. 25. Read the whole story

China is projected to lead the number of connected vehicles on the road until 2030. Read the whole story