"The pandemic provided dealers with a wide-open path to allow different approaches to sell vehicles," says J.D. Power's Chris Sutton. Read the whole story
Materazzo will be responsible for all Toyota division market planning, advertising, merchandising, sales promotion, incentives, NASCAR and motorsports. Read the whole story
"Game Show" features Hahn as the host of a game show where she quizzes people why they don't drive a hybrid. Read the whole story
About 45% of FCA's monthly sales originate from an internet lead, compared to 25% a year ago. Read the whole story
Amazon Advertising has created a virtual showroom where customers can learn more about Genesis. Read the whole story
Toyota is encouraging military supporters to send a message of encouragement to service members by visiting uso.org/message/Toyota. Read the whole story
Jeep Wrangler owners will feel like the model is just a smaller version of their vehicle, said Mark Allen, head of Jeep design. Read the whole story
The spray provide not only a safe way to clean, but also sanitize a car's interior for 24 hours without damaging its surfaces. Read the whole story
Avis made a pledge promise and formed partnerships, Alex Sutton III, digital acquisition director, said during the Search & Performance Insider Summit, Day One. Read the whole story