Marketing Automotive Weekly
Monday, November 8, 2021
  • Infiniti Elevates Orthman To Top Marketer

    The newly created position will expand Orthman's responsibilities to encompass brand, marketing and social for the global Infiniti business. Read the whole story

  • Honda Highlights Young Crash Survivors On TikTok

    The automaker is running its safety campaign on TikTok for the first time, with the objective to reach teen drivers. Read the whole story

  • Automaker TV Spending, Impressions Fall In October

    The top five brands by TV ad impressions were Hyundai (2.5B), Ford (2.4B), Lexus (2.3B, Nissan (2.0B) and Toyota (1.9B). Read the whole story

  • Driverless Cabs No Longer Sci-Fi

    Waymo -- formerly the Google self-driving car project -- has begun the formal process of mapping New York City for its driverless cars. Read the whole story

  • SSP Magnite Sees Q3, Q4 Ad Cancellations Due To Supply-Chain Issues

    Two advertising categories in particular -- automotive and travel -- have been affected by supply-chain and COVID-19 issues. Read the whole story