The automaker is offering a different view of the Northern Lights with a campaign to promote its new all-electric vehicle offering, the Volvo EX30. Read the whole story

Better than any car salesman or dealership, the most persuasive voice in a car buying journey is inside the customer's own head. Read the whole story

A promotional video shows a driver activating the real-life Blazer EV SS's WOW Mode, enabling 0-to-60 mph acceleration time under four seconds. Read the whole story

Lexus upped its estimated June national TV ad investment by 19.2% year-over-year, with a notable 88% YoY increase during U.S. Open Golf Championship. Read the whole story

The Bang & Olufsen premium audio system in the new Acura ZDX is engineered expressly for Acura. Read the whole story

Individualization is at the core of Porsche, says Ayesha Coker, vice president of marketing of Porsche Cars North America. Read the whole story

Korean Air adds to the agency's growing list of global brands serviced by Innocean, says Steve Jun, CEO of Innocean USA. Read the whole story

Jiffy Lube will provide complimentary truck maintenance to ice cream truck drivers nationwide as part of the effort, themed "Keep Summer Rolling." Read the whole story

Google's Chrome Speed Challenge spot features F1 McLaren driver Lando Norris, and rap artists Busta Rhymes and Lil Yachty. Read the whole story

Engagement volume continues to surge online in the travel industry. Overall EVs rose 47% in the past year, driven by increased investment from Hotels … Read the whole story