Drive Time
by Tanya Gazdik, Staff Writer
"We are very much a brand 'for the drivers' -- focused on merging the car folks with the tech and lifestyle world," says Lotus' Mike Johnstone. Read the whole story
by Tanya Gazdik
Lucid Motors is searching for an agency for a global campaign for its new Gravity SUV, Lucid Vice President of Marketing Andrea Soriani revealed. Read the whole story
by Tanya Gazdik
The 2025 Subaru Forester was officially unveiled at the Los Angeles Auto Show and will go on sale in the spring. . Read the whole story
by Tanya Gazdik
Stationary electric cars have the potential to power houses and appliances -- and also return power to the energy grid. Read the whole story
by Tanya Gazdik
Toyota unveiled the 2025 model year versions of its best-selling Camry and new Toyota Crown Signia SUV model before LA Auto Show. Read the whole story
by Tanya Gazdik
"As a brand, our focus is on marketing opportunities embedded in culture, giving the best reach for showcasing the Nissan brand," said Nissan CMO … Read the whole story
by Sarah Mahoney
In an industry first, the carmaker announced that it will sell cars on Amazon, beginning next year. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
A disconnect between consumer sentiment and behavior has driven the economy, purchases and searches. Read the whole story