"it's a really pivotal time for us as a business," Denise Cherry, vice president of marketing at Rivian, tells "Marketing Daily." Read the whole story

"You could see just from the casting and the talent that's in the spot, this is a very youthful one," says CMO Melody Lee. Read the whole story

Created with the NFL Draft in mind, the 2025 Grand Highlander took center stage as Toyota rolled out the red carpet in Green Bay … Read the whole story

National Highway Traffic Safety Administration opened the investigation into GM trucks and SUVs after the agency received 39 complaints of engine failures. Read the whole story

This year's partners and brand experiences reflect the Derby's evolution, blending legacy and innovation, says Churchill Downs Racetrack's Casey Ramage. Read the whole story

Scuderia Ferrari HP redesigned its mobile app to bring nearly 400 million global fans closer to its cars, drivers and races. The app was … Read the whole story

Slate's is the only automotive campaign to introduce itself with a commercial about death, pickle juice and human taxidermy. Read the whole story